Manchester United in sponsorship handle Bwin
bet9ja.com
16 August 2012
Manchester United has signed a three-year sponsorship handle sports betting business Bwin for an undisclosed amount, making it the club's "official online video gaming and betting partner".
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Bwin is the shirt sponsor of Real Madrid and a partner to Bayern Munich.
Last week, United drifted its shares on the US stock market, raising $233m (₤ 150m), less than initially hoped.
The flotation values the club at more than $2.3 bn, making it among the biggest sports clubs on the planet.
Last month, the club signed a t-shirt sponsorship offer with US automobile brand name Chevrolet which will start in the 2014-15 season.
Manchester United now has 28 different sponsors, external, with Aon the club's main shirt sponsor.
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'Great opportunity'
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"As Europe's leading online sports wagering operator, football is basic to our long-lasting success, making up approximately half of our overall sports betting income of 261m euros ($320m
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Manchester United in Sponsorship Deal With Bwin
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